Applied XR & AI technologies
We believe AR and VR are the future of how we interact with computers.
Soon, interfaces won't be stuck on screens—they’ll be part of our world.
Despite big investments, XR is still mostly used for gaming. But we think it can do more.
XR can change how we communicate, create, work, and have fun.
With visionOS, we now have the tools to build these new experiences.
The hardware will keep getting small and cheaper, and we're here to imagine the apps that might make XR
and AI a part of everyday life.
Let's build that future.